Monthly Archives: July 2023

Example of GA4 Event Creation Using Google Tag Manager

Images below show examples of using GA4 in conjunction with Google Tag Manager to create events. First Example: In Tag Manager:  Tags such as “Phone Click” and “Form Submit” are fired. In GA4:   Second Example: In Tag Manager: In GA4:      

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Successful Google PPC Campaign For A Personal Injury Lawyer

Invalid clicks pose the biggest challenge for personal injury attorneys. These are clicks from rivals who think the other attorney shouldn’t market in their area. This is comprehensible. The best solution to this issue is to advertise within a 7–8 mile radius of the accident. It goes without saying that … Continue reading

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Example of LinkedIn Ad

Images below show an example of a LinkedIn Ad.  Targeting is the most important aspect. Campaign and Target Audience:   Ad:  Notice UTM setting Preliminary Results From GA4 and Google Data Studio              

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Example of B2B Campaign Accomplishment

Notice 6 new subscriptions daily:

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Branding Demystified

A New Branding Concept: The Logical Biconditional or Duplicate Effect (Using Boolean Logic) I think there is a direct link between branding and projecting a promising future. Consider how every successful brand has achieved this in our minds with its own distinct personality, which we refer to as brand identity. … Continue reading

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