Monthly Archives: July 2023

Google Ads Optimization Techniques and Results

Posted on July 4, 2023 by Alex Katiraie

If you select “Maximize Conversions” as your preferred bidding strategy in Google Ads, your Google Ads Quality Score (QS) mostly determines the value of cost per click or CPC. At the same time, Ad Relevance, Landing Page Experience, and Expected Click-Through Rate all contribute to Quality Score. The technical design … Continue reading →

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